Case Study
 
 

Implementing Cubika Dynamic Content Server, the Buenos Aires Herald improved its content management processes and enhanced the communications with its readers through the deployment of its new portal.
 

The Buenos Aires Herald was looking for a solution to manage all its contents. Among the objectives were:

   To reduce the information administration costs.
   To easily publish all the information contained in the paper version.
   To let the users navigate through a friendly site and have a good experience.
   To decentralize the publishing process, letting the journalists access to the system thought the net.


 

Cubika implemented Cubika Dynamic Content Server, the solution to manage the different information related processes. Through the Content Management Platform, the Buenos Aires Herald personnel is now able to:

   Easily actualize all the contents.
   Automate and accelerate all the content related processes.
   Reuse the same content through different channels.

And the visitors can:

   Read the whole newspaper through the Internet.
   Be informed 24 hours a day, 7 days a week.
   Receive newsletters (previous submission process).
   Access to earlier editions.
   Subscribe to the paper version as well as to the digital one.
   Easily communicate with the newspaper staff.


 

Due to the implementation of Cubika Dynamic Content Server, the Buenos Aires Herald improved its content management processes and enhanced the communications with its readers through the deployment of its new portal. Cubika Dynamic Content Server significantly reduced all the content administration costs, giving to the publishing profiles access to a common friendly web interface.




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